- 美国派瑞艾力斯国际服装公司上海代表处
- 上海-上海-上海 | 服装/纺织/皮革 | 外资(欧美) | 2009年 | 100万元 | 少于50人 | 更新时间:2014-9-28
PerryEllisInternational,Inc.isaleadingdesigner,distributorandlicensorofabroadlineofhighqualitymens,womensandchildren’sapparel,accessories,andfragrances.Ourcollectionofdressandcasualshirtsandtops,suitseparates,sweaters,dresses,pants,shorts,jeanswear,outerwear,swimwear,golfapparelandactivewearisavailablethroughoutallmajorlevelsofretaildistribution.Throughourwhollyownedsubsidiaries,weownaportfolioofnationallyandinternationallyrecognizedbrandsincludingPerryEllis,PerryEllisAmerica,PerryEllisPortfolio,Jantzen,LaundrybyShelliSegal,C&CCalifornia,Cubavera,Munsingwear,Savane,Farah,OriginalPenguin.byMunsingwear,GrandSlam,NaturalIssue,ProPlayer,theHavaneraCo.,Axis,Axist,Manhattan,JohnHenry,TricotsSt.Raphael,MondodiMarco,Redsand,Gotcha,andMCD.WeenhanceourrosterofbrandsbylicensingtrademarksfromthirdpartiesincludingNikeandJagforswimwear,PierreCardin(R)forsportswear,andCallawayandPGATOURforgolfapparel.Ourapparelisdistributedthroughregional,nationalandinternationaldepartmentstores,nationalandregionalchainstores,massmerchants,greengrass(i.e.,golfrelated)andotherspecialtystores,andcorporateweardistributorsthroughouttheUnitedStates,PuertoRico,CanadaandtheUnitedKingdom.Macy’s,Dillard’s,Belk,Nordstrom,SaksFifthAvenue,Kohls,Wal-MartandJ.C.Penneyareonlyafewofourvariedandesteemedretailpartners.Wealsoengageindirect-to-consumerbusinessviacompany-ownedretailstoresande-commercewebsites. Additionally,welicenseourproprietarybrandstothirdpartiesforthemanufacturingandmarketingofvariousproductsincategoriesorterritoriesinwhichwehavenodirectbusinessoperations,includingmen’sandwomen’sfootwear,fragrances,underwear,formalwear,loungewear,eyewear,watches,homefashionandapparelinover50countries.Aswellasgeneratingsupplementalsourcesofrevenue,theselicensingarrangementsexpandcollectivebrandawareness. Throughour"familyofbrands"marketingapproach,wedevelopandenhanceadistinctbrand,styleandpricingstrategyforarangeofproductcategorieswithineachdistributionchanneltoresonatewithtargetedconsumergroups,includingnichemarketsthatareoftenoverlookedbyourcompetitors.Wealsoproducegoodssoldundertheprivatelabelprogramofvariousretailpartners.Bystrategicallymarketingbrandstoawiderangeofconsumersegments,ourcompanysuccessfullyreachesmembersofmultipledemographicandpsychographicgroups. Wecontractthemanufactureofourproductsthroughanetworkofapproximately130independentsuppliersaroundtheglobethatmeetourrigorousqualityandcompliancestandards.With8sourcingofficesandqualitycontrolcenterstooverseeallaspectsofproductionand45yearsspentbuildingourinfrastructure,personalrelationshipsandsupplierconnections,wemaximizevaluebydeliveringthefinestproductatthebestcost. AtPerryEllisInternational,webelieveourcompetitivestrengths,buoyedbytheexpertiseofourfamilyoftalentedindustryprofessionals,positionustocapitalizeonseveraltrendsthathaveaffectedtheapparelsectorinrecentyears.Thesetrendsincludetheconsolidationofthedepartmentandchainstoresectorsintoasmallernumberofstrongerretailerswhichnowrepresentsomeofourmostimportantcustomers;theincreasedrelianceofretailersonqualifiedpartnerswithsourcingexpertiseandadvancedsystemsandtechnology;andthecontinuedimportanceofstrongbrandsasasourceofproductdifferentiation.Aidedbythesemarketconditionsandbackedbyaproveneyeforopportunity,welookforwardtodeliveringcontinuedgrowththroughthecreationoffashionthatresonatesuniquelywiththelifestylesofconsumersworldwide.